A rezoning application (read here) has been made to build a commercial building at 1395 W Broadway, currently the home of Jim Pattison Toyota. 

  • The current zoning of the site is C-3A (Commercial District) which allows a maximum achievable density of 3.0 FSR (plus 10% for heritage density transfer resulting in a total FSR of 3.30), and a height of 120 feet (approx. 12-storeys). 

  • The applications seeks to increase the height to 24-storeys (315 feet) and density to an FSR of 8.65.

  • The application claims that it will be the tallest building on Broadway, taller than the Jim Pattison Pavilion at VGH, and 2538 Birch Street (aka 28 Floors).


-Broadway Plan IRP​

Theresa O'Donnell, General Manager, Planning, Urban Design & Sustainability, and City staff have both assured us that no decisions have been made relating to heights and densities in the Broadway Plan planning process. We find this difficult to believe given that staff are considering this rezoning application which far exceeds the current zoned height and density.  If no decisions have been made, then why consider an application that is so far outside of the current allowance?  Following on the heels of 28 Floors, I think we can say with certainty that the heights and densities for Broadway have already been decided within City Hall, and that the public consultation process is nothing more than an illusion. 

During the 28 Floors campaign the FSGAC and its supporters warned that approval of a 28-storey building at 2538 Birch Street would set a precedent for height and density in the Broadway Plan. City staff assured the public and Council that 28 Floors would NOT set a precedent however, it's no accident that it appears as a height comparison in two of the renderings (see the two pictures below on the left). Both the fact that this rezoning application has been proposed and the fact that City staff have the gall to consider it during the Broadway Planning Program demonstrate that, indeed, the precedent has been set. Once again, staff have mislead both City Council and the public.